Found: Some awesome Target spots.
Whether you loved, hated, or completely ignored the incredibly hyped-to-the-point-of-exhaustion (even for people way into the show, like me) Lost finale, there was one clear winner last night: Target. Now here’s a brand fully taking advantage of a large, captive audience with one thing in common. And boy, did they ever demonstrate an understanding of that audience. Simple, clear, amusing spots that did little more than give the viewers a good feeling about the Target brand (“Hey, they like the show I like!”). As for the rest of the two-and-a-half hour history-making television bonanza, I can’t believe Nikki and Paulo weren’t invited to the church.
Tagged with Lost finale, Target