Wednesday
February 22, 2012

Blog posts by Matt Low.


DIRECTV spots may lead to trouble.

When you see commercials that are clever, you get a smile on your face. When you have a smile on your face, people think you’re a happy person. When people think you’re a happy person, they want to be around … Continue reading

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You must cease your trucking.

As the food truck debate rolls on here in Western New York, I can’t help but be utterly aggravated by the issue. On one side you have a set of spunky, upstart entrepreneurs (any of whom would be perfect candidates … Continue reading

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It may not get better than this.

If you haven’t heard of the It Gets Better Project, it’s an effort started by a man named Dan Savage in response to tragedies involving gay teens who were bullied into suicide. Well, I hadn’t heard of it until I … Continue reading

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A round of steaks for all the hungry bears – we won an ACE Award!

The lady in the bathtub strikes again. The Praxis Risk Files campaign we created about a year ago landed us another fancy award. This one comes from the Business Marketing Association’s ACE Awards where we snagged first place in the … Continue reading

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We love our friends.

It’s 4:50 on a Friday – the last Friday of the month to be precise – and a few of us Crowley Webbers are still getting our hair nets just so, a task which isn’t easy with plastic gloves on. … Continue reading

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It’s beginning to look a lot like tax day!

I don’t know about you, but around the Low household, April 15 is eerily similar to that most jolly of holidays our nation celebrates at the end of December. We spend the weeks leading up to this special day preparing … Continue reading

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I feel like an ad nerd during a Super Bowl timeout.

Just last night, forty or so Buffalo advertising professionals ventured out into the February nastiness to keep the Super Bowl magic alive and discuss, what else, the ads. The Buffalo Ad Club held its second annual Uber Bowl with superstar … Continue reading

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It still has that new website smell.

Just a few short days ago, we launched Phillips Lytle’s fancy new website. Working with our friends at clevermethod, we created what just may be the most monstrous website in Crowley Webb history. And considering it has been a few … Continue reading

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Friday Frivolity: Peeing is fun again.

Sorry ladies, this one’s just for fun-loving guys with full bladders. From the country that brought both genders the grass toilet seat comes – wait for it – urinal video games. Ah, what a time to be alive. That is, if … Continue reading

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Who’s the crazy here?

a. The wide-eyed, cackling Target Black Friday lady, who puts herself through various ridiculous training sessions while wearing questionably fitting garb to ensure she’s ready to “win” at the Target 2-day sale this coming weekend. b. Target, which is clearly … Continue reading

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The sneaker’s on the other foot.

I finally watched the new LeBron James commercial I’ve been hearing so much about lately. And I must say, I find it unusually interesting. Let me back up a bit. Back before all the free agency nonsense, I thought the … Continue reading

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Found: Some awesome Target spots.

Whether you loved, hated, or completely ignored the incredibly hyped-to-the-point-of-exhaustion (even for people way into the show, like me) Lost finale, there was one clear winner last night: Target. Now here’s a brand fully taking advantage of a large, captive … Continue reading

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Bubble Wrap makes some noise.

I heard about this the other day and found it funny. In response to the New York Yankees’ recent rash of injuries, Bubble Wrap® sent a little present to a healthy Derek Jeter, along with a letter. Yanks took two … Continue reading

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Documenting stupidity.

A group of us headed to Boston, New York, last evening to take part in a photo shoot for the latest installment of the Praxis Risk Files campaign. This time, we weren’t in the comfort of a classic bathroom witnessing … Continue reading

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I like what I do.

Just last night, the Ad Club of Buffalo treated its members to a captivating little film about our very own business. No, it wasn’t 1990’s Crazy People. It was the aptly named Art & Copy. The award-winning film features such … Continue reading

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A letter to the worst billboard on the planet.

I’m sorry, but I just had to tell you. I couldn’t drive past you one more day on my way to work and not say anything. You are, in a word, awful. Just awful. So awful, in fact, I have … Continue reading

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