Blog posts by The Daily Revision.
The hardest working Super Bowl spot (in our humble opinion).
Unless you were asleep under a rock several light years from Earth, you are well aware the Super Bowl erupted in America last night. And with it came the usual suspects; football-shaped meatloaves, nachos, office pools, and, of course, highly … Continue reading
Tagged with Boxing, Chrysler, Clint Eastwood, Meatloaves, Super Bowl
The fruits of our Twenty-Five Hour Workday labor.
By now, you’ve probably heard all about the Twenty-Five Hour Workday and our newest client, You and Who. Maybe you even watched us work (and play) through the night – if not, you missed a thrilling head-measuring contest. Well, now … Continue reading
Tagged with 25th anniversary, advertising, Crowley Webb, Twenty-Five Hour Workday, You and Who
A peek at the Twenty-Five Hour Workday work.
We think we’ve kept you in suspense long enough. While we shared many things with our new client, You and Who, (social media strategy, PR plans, event ideas, a new website, packaging ideas, and a look book, whew) we thought … Continue reading
Tagged with Business First, Twenty-Five Hour Workday, You and Who
Twenty-Five Hour Workday in 3, 2, 1 go!
1/27, 10:04 am: You and Who liked the campaign! And we couldn’t be happier. Or tired-er. What an amazing opportunity for us at Crowley Webb to really know what we’re capable of when given a mission and a deadline. The folks … Continue reading
Tagged with Crowley Webb, Twenty-Five Hour Workday, You and Who
Break out the Snuggies – it’s almost time for the Twenty-Five Hour Workday.
If you happen to go grocery shopping next week, don’t plan on buying any coffee or energy drinks. That’s because we’re planning to clear the shelves of anything that remotely resembles caffeine in preparation for the big Twenty-Five Hour Workday. … Continue reading
Tagged with 25th anniversary, Caffeine addiction, Crowley Webb, Pajamas, Twenty-Five Hour Workday, You and Who
Winning never gets old.
We’re tickled pink to learn we recently cleaned up at the the Generations Awards, an international competition for excellence in senior marketing. We received Platinum Awards for the Siemens Aquaris Betty poster, the Horizon House logo, and the Horizon House website. We also … Continue reading
Tagged with Aquaris, Generations Awards, Horizon House, Siemens, United Methodist Homes
You and Who wins Twenty-Five Hour Workday contest!
We are pleased to announce the winner of Crowley Webb’s Twenty-Five Hour Workday contest: You and Who. In honor of our 25th anniversary – celebrated earlier this year – we partnered with Business First to create the contest. The prize … Continue reading
Tagged with Community Beer Works, Facebook, LeAnn Rimes, Triad, Twenty-Five Hour Workday, You and Who
An evening to remember.
Winter hasn’t arrived in Buffalo quite yet, but it’s definitely on its way. Before it gets here, let’s take a moment and remember one of this year’s especially fine summer evenings. In August, Crowley Webb turned 25, and we celebrated … Continue reading
Tagged with 25th anniversary, Crowley, Joe Crowley, John Webb
M&T Bank Chairman named Banker of the Year.
American Banker, the most trusted source for news on the banking and financial services industry since 1835, named M&T Bank Chairman Mr. Robert G. Wilmers the 2011 Banker of the Year. Kudos to you, Mr. Wilmers – and the entire … Continue reading
Tagged with American Banker, M&T Bank, Robert Wilmers
17 days left to vote!
On Monday we opened voting for the three finalists for our Twenty-Five Hour Workday contest; Triad Recycling and Energy, You and Who, and Community Beer Works and, boy! The response has been amazing. A veritable frenzy of voting. As of this morning, … Continue reading
Tagged with contest, Twenty-Five Hour Workday, vote
Wake web wins award. (This thing just won’t die.)
Put down your tissues, we have some good news. Our website for The Wake was bestowed a 2011 WebAward for Outstanding Achievement in Web Development by the Web Marketing Association. In case you didn’t know, The Wake is the Irish … Continue reading
Tagged with The Wake
Crowley Webb wins three Mature Media Awards.
Crowley Webb recently took home one gold and two silver awards at the 20th annual National Mature Media Awards. The awards program, presented by the Mature Market Resource Center, recognizes the best marketing, communications, educational materials, and campaigns for adults age … Continue reading
Tagged with Horizon House, Mature Market Resource Center, Mature Media Awards
Those were some strong drinks.
Last night, our very own Jeff Pappalardo joined the likes of other advertising royalty in a bar tending brawl of sorts. Put on by the Ad Club of Buffalo, The Big Tip Off pinned eight local advertising heavyweights against each … Continue reading
Tagged with Ad Club, Jeff Pappalardo
Stocking up on midnight oil.
Not too long ago, our man Jeff had the idea of donating an ad campaign to a well-deserving Buffalo startup company. Brilliant. Then he decided the agency-wide effort should be completed over the course of one non-stop, 25-hour workday (in … Continue reading
Tagged with 25-hour workday, Business First, contest
All in a day’s work.
Like any 24-and-a-half-year-old, Crowley Webb contemplated that all important question last winter, “Who are we?” We know we’re an ad agency of 40-plus talented people in Buffalo, New York. But what would really resonate with, say, a bike lock manufacturer … Continue reading
Tagged with Crowley Webb, Hardworking, New brand position, New website
Start your engines.
“Raise the green flag” continues to gain “traction” for M&T Bank M&T Bank will be a sponsor of the inaugural Baltimore Grand Prix. M&T becomes the first bank to join as a sponsor and the deal includes signs on the race course … Continue reading
Tagged with Baltimore Grand Prix, M&T Bank
Jury duty.
Our esteemed president, David Buck, has been selected to be on the jury for the 2011 Global Awards. In existence for sixteen years, the Globals have been recognized as the only awards dedicated to excellence in healthcare communications on an international … Continue reading
Tagged with Dave Buck, Global Awards, jury
Still growing.
We recently marked an important milestone celebrating 25 years of producing hardworking creative for a variety of local, national, and international clients. And we continue to grow with the addition of new talent to the team. Matthew Prok is our newest … Continue reading
Tagged with employees
Phillips Lytle website receives New Media Award.
Hey, good news. The website that we designed for Phillips Lytle is a 2011 New Media Awards winner. The site is unique in that we incorporated an intuitive, Google-like smart search as well as a file folder where visitors can store almost … Continue reading
Tagged with award, Crowley Webb, design, New Media, Phillips Lytle, website
MusicalFare honors CW with Bud Coleman Award.
Crowley Webb was honored with the Bud Coleman Award by MusicalFare Theatre for its pro bono contributions and support of events over the past 16 years. CW founder John Webb and CEO James Hettich accepted the award. Previous recipients include … Continue reading
Tagged with Bud Coleman Award, James Hettich, Jean Fletcher, John Webb, MusicalFare, pro bono
Welcome Kristen, Leslie, and Nicole.
We’ve been interviewing like crazy lately. And now we’d like to introduce three of our new team members. Kristen Lopez joins Crowley Webb as a patient recruitment coordinator after spending the last four years as a legal assistant here in Buffalo. Her … Continue reading
Felicia: 25 years of helping kids.
Felicia Iggulden, our media and traffic coordinator, just celebrated her silver anniversary of volunteer service to the Kelly for Kids Foundation. For 25 years Felicia has dedicated her time to the committee that organizes the Jim Kelly Celebrity Golf Classic. … Continue reading
Tagged with Celebrity Golf Classic, Felicia Iggulden, Kelly for Kids Foundation
Challenge.
Check out the article in the Buffalo News sports section featuring Chris Muldoon, Crowley Webb copywriter. Chris won the Chase Corporate Challenge the last four years in a row. Won. The whole thing. Much to the delight of the other men … Continue reading
Tagged with Chris Muldoon, Corporate Challenge, race
Six AGDA Awards. Awesome.
CW recently won six honors in the American Graphic Design & Advertising 27 Awards. Crowley Webb was honored for logos and trademarks created for ESAB Weld Warrior, Horizon House, Erba Verde Farms, Dash Dog Running, Vipertex, and a Best of … Continue reading
Tagged with AGDA, awards, ESAB, growwny
Three cheers!
Crowley Webb is happy to announce the promotions of three of our very deserving employees. Pete Reiling has been named associate creative director. He will be supervising all digital projects, from start to finish. In this business it’s all about … Continue reading
Tagged with promotions
It’s that time of year again.
Ahhh, spring. It brings warmer weather. Playoff hockey. And the annual CW agency retreat. Gene McCarthy’s in the Old First Ward was this year’s location, and certainly set the tone for the day – celebrating the hardworking spirit of our … Continue reading
Tagged with Buffalo, double dream hands, retreat
More ADDY hardware.
We recently found out that three of our pieces that won gold in the local ADDY show made a nice showing at the District Two ADDY Awards. Our work went up against that from agencies across the state – including … Continue reading
Tagged with ADDY, awards, Booktoberfest, Irish Classical Theatre Company, Just the Cookies, Project Flight
Some new faces (and some kind-of-new faces).
Wow-wee, has it been busy inside the ol’ CW walls lately. And with all that’s going on, we sure are glad to have some new hands on deck. First up, we have Alex and Alexa (sounds like the name of … Continue reading
Tagged with new hires, rehires
Fake dead guy is gold at WNY ADDYs.
Another year, another Western New York ADDY Awards Show in the books. And yes, it was another sensational night for Crowley Webb. We were fortunate enough to take home the most gold awards of any agency – 18 – as … Continue reading
Tagged with ADDY, awards, Booktoberfest, Buffalo Advertising Club, ESAB, Irish Classical Theatre Company, Justthecookies.com, Praxis, Tinkering School
Winner, winner: chicken chili dinner.
All the stars came out for CW’s Second Annual Chili Cook-Off this past Friday. Okay, it was just us Crowley Webbers, plus one guest judge – our client and pal Becky Farbo. Five contestants poured their hearts and tomato sauce … Continue reading
Tagged with chili cook-off
Putting the “fun” in funeral.
Though February is the shortest month of the year, in the Queen City of the Great Lakes it often feels like the longest. But we Buffalonians are a resourceful people and have our ways of passing long, cold winter evenings, … Continue reading
Tagged with Irish Classical Theatre Company, The Wake
Configuring your welding machine? Now there’s an app for that.
Move over, Shazam. Take a hike, Bejeweled. There’s a new smartphone application on the market, and it’s about to take the world by storm. Well, at least the welding world. We’re super excited to announce the release of a new … Continue reading
Flying the flag for M&T.
Sure, in these economic times, there’s anything but certainty. And with all that’s going on out there, people might just want to wave the white flag. But M&T Bank has a better idea. In their new winter campaign we helped … Continue reading
Tagged with green flag, Jimmy Williams, M&T Bank
Risk definitely worth the reward.
A small group of us is following an increasingly ornery bear around the woods with a camera. We’re trying to capture the image of a dopey kid attempting to feed the beast a bloody steak. As the animal – leash … Continue reading
Tagged with Global Award, Praxis
Safety first. Heavy-duty marketing campaign second.
You think your job is tough? Try holding a torch pumping out a flame as hot as 3,000 degrees, with sparks and molten metal flying all around you. Then you’ll know what a welder experiences every day. Makes your budget … Continue reading
Tagged with ESAB, Weld Warrior
Oh, to be a kid again.
Remember high school? For some of us, it was those awkward years filled with bad hair and braces. For others, it was the best days of their lives. But for all of us, at some point, the question nagged, “What’s … Continue reading
Tagged with commercial, Niagara University
A big deal in Baltimore.
When we set out to help M&T Bank launch their new Ravens Check Card as part of the Banking Built for Baltimore campaign, we knew one thing for sure. Whatever we did had to be larger than life. And so … Continue reading
Tagged with Baltimore Ravens, M&T
Our thoughts are with you.
Today we were all saddened to hear of the tragic events of last night. It is almost unimaginable to think there were people shot down right at our place of business, in front of the doors we have passed countless … Continue reading
Tagged with City Grill
A fresh batch of Crowley Webbers.
We couldn’t be happier with our seven new hires. It kind of makes us feel like one of those annoyingly proud parents. You know, the ones with the bumper stickers. Anyway, here’s a little about each. • She has two first … Continue reading
Tagged with new hires
We have a few more holiday cards to send out this year.
My, oh my, how the Crowley Webb family is growing. We’re pleased to announce the addition of two incredible-in-every-way clients. First, we have API Heat Transfer. As one of the world leaders in heat transfer technology, you can find API … Continue reading
Tagged with API Heat Transfer, clients, Niagara University
It’s definitely senior year.
When it comes to communications – good work is timeless. Case in point, Crowley Webb, Sr. was recently honored with six awards at the 2010 National Mature Media Awards. The largest awards program of its kind, the National Mature Media … Continue reading
Tagged with Crowley Webb, Mature Media Awards, Orchard Glen, Sr.
ESAB revs up for its TV debut.
Have you ever seen someone you know on television? Maybe your cousin was on The Price Is Right. Maybe your high school math teacher was interviewed on the local news. Either way, it’s pretty cool, right? Well, imagine our excitement … Continue reading
Tagged with American Chopper, ESAB
Mmmmm cookies.
A little while ago we got our hands on a pretty sweet account. Cookie Expressions – a local cookie business – came to us with a challenge. They wanted to broaden their audience via online ordering. We knew they were … Continue reading
Tagged with Justthecookies.com
We could totally ace high school economics now.
To be honest, when Summer Street Capital Partners came to us for a new website, we weren’t exactly what you’d call experts on private equity. Turns out, a private equity firm is a group that invests in other companies to … Continue reading
Tagged with Summer Street Capital, website
Cousin Fergus is ecstatic.
Why is this fellow dancing a joyous jig even though his cousin has passed on? Perhaps it’s because he helped Crowley Webb receive a silver in the 2010 National ADDY® Awards. Let’s back up. Well more than a year ago, … Continue reading
Tagged with ADDY, award, Irish Classical Theatre Company
Colonel Mustard in the kitchen with the plate.
An account of actual events, as told by the investigator. It was a dark and rainy Tuesday in the office. (It may or may not have been raining, but it sounds more interesting this way.) There was an ominous smell of coffee … Continue reading
Tagged with pizza
We want five.
For the fourth year in a row, our very own copywriter, Chris Muldoon, won Buffalo’s Chase Corporate Challenge. But you better believe it wasn’t easy this time around. Our man battled an injury over the winter, had big competition from … Continue reading
Tagged with Chase Corporate Challenge, Chris Muldoon, winning
A fresh face for a feel-good company.
You’re playing a pickup game in the driveway, reliving your high school hoops days. Everything is fine and dandy. Until you wake up the next morning. Ouch. You’re pretty sure a knee isn’t supposed to be that shape or color. … Continue reading
Tagged with New website, Sports PT
Hey, let’s get together and look for things.
Ahh, the good ol’ agency retreat. I mean who doesn’t love a day away from the office? Especially when it involves some coworker bonding, embarrassing tasks for the new kids, and a scavenger hunt all over the city. The day started … Continue reading
Tagged with retreat, scavenger hunt, Travers
Now accepting insults.
We’ve done some unusual things in our 20+ years in this biz, but asking people to openly bash our very kind, well, that might take the cake. You see, we recently launched IHateMyAdAgency.com, a website where we invite people to, … Continue reading
Tagged with I Hate My Ad Agency, insults, website
Here’s why this year’s ADDYs was such a hoot.
1. A 175-year-old law firm and a used car lot were competing for the same prize. Only in advertising, folks. 2. M&T’s very own Bob Moody was honored with the David I. Levy Award. 3. Matt didn’t wear jeans. 4. We … Continue reading
Tagged with ADDY, David I. Levy Communicator of the Year
We’re a fan of making ESAB popular.
In case you didn’t get the memo, Facebook isn’t just for bored college kids anymore. Almost everyone under the sun has a page now. Including businesses. And why not? It’s simple to set up and use. It allows you to … Continue reading
Tagged with ESAB, Facebook FABTECH
Making it personal.
What are you looking forward to? For some, it’s a week on a beach. For others, it’s retiring to the mountains. For others, it’s Friday. For others still, it’s just 10 minutes of quiet to enjoy a book. The thing … Continue reading
Tagged with M&T Bank, Walter Smith
Ted is Gaughan.
Every spring, the Irish Classical Theatre Company pays tribute to the passing of a fictitious character at their annual fundraiser, The Wake. And every year, we are fortunate enough to help them bring the character, and the event, to life. … Continue reading
Tagged with Irish Classical Theatre Company, The Wake
Meet the new kids.
Have you ever met one of those really nice people? I mean really, really nice. Well, if not, then you certainly have never crossed paths with our new Assistant Account Executive, Molly Yoder. Molly comes to Crowley Webb from Hadley … Continue reading
Tagged with new hires
Having fun with furniture.
A few years ago, we had the bright idea to give our office a facelift. Since interior design isn’t quite in our repertoire, we called on the experts at Prentice Office Environments. And if you’ve been to the fourth floor … Continue reading
Tagged with BGI Millwork, branding, interior design, Office Furniture Center, Officeworks, Prentice
Nothing says bonding quite like shooting your coworker in the face with a laser.
There’s a few reasons our agency retreats are so fun. For starters, unless you consider eating pizza, driving go-karts, and playing skee ball work, you’re not expected to do anything productive all day. I could probably just stop there. But, … Continue reading
Tagged with Crowley Webb, lastertron, retreat
Big news: a one-man band is finally found to be useful
No one wants to feel lame. That was our revelation when we cooked up a recent business-to-business campaign for our client Praxis. So, featuring visuals of the absurdly out-dated as metaphors, we hoped to shame Praxis’ potential clients into considering … Continue reading
Tagged with ADDY, award, Praxis
Making sparks (and metadata.)
A few of us recently had the opportunity to experience first-hand what our newest client, ESAB Welding and Cutting Products, is all about. For those of you who’ve never heard of ESAB, they’re the number one manufacturer of welding and cutting … Continue reading
Brian Moorman joins the M&T roster.
When he’s not pinning Bills opponents back on their own one yard line, or throwing touchdown passes to sneaky defensive ends, Brian Moorman is letting everyone know just how proud he is to be carrying a Bills Check Card. That’s … Continue reading
Tagged with Bills, Bob Moody, Brian Moorman, Buffalo, M&T Bank
We started with a book.
Helping an organization that promotes literacy in children was something we were honored to do. We began with an identity for Project Flight, and then created a poster series that presented the end result of a child who was started … Continue reading
Tagged with ADDY, award, literacy, Project Flight
Incidences of mailing fish way down in New York State due to law firm’s print advertisements.
That’s right – it’s illegal to send trout via parcel post in New York State. It’s also criminal for barbers to cut hair on Sunday. Want to take a frog from its pond? You’d better not between October and June. … Continue reading
Tagged with ADDY, Phillips Lytle
And the Global goes to…
Crowley Webb has won a Global Award for creative excellence in healthcare marketing communications for the fourth year in a row. The award-winning direct mail campaign – a series of four record albums from a fictitious rock group – was … Continue reading
Tagged with direct mail, Global Award, Praxis
Friends in high places.
Dave Buck turned 50 recently and we honored his birthday as only an ad agency can. At the corner of Harlem and Kensington, just up the street from Dave’s house, we erected a testament to his half-century on Earth.
Tagged with birthday, Dave Buck

























