How to clean up in aisle 7 and beyond.
Join Crowley Webb for our latest edition of Datalive – a sharing of data from our proprietary consumer panel. It’s no secret that rising prices at the grocery store – and everywhere else – are causing shoppers to be more mindful about what to put in their cart.
Andrea Berki-Nnuji, SVP, Data Analytics, and others from our team will share fresh data and pointed insights we gleaned from real consumers across New York State just last month.
We’ll talk about the power of brands vs. price in the food and beverage industry, what drives consumer affinity, and how brands can maintain loyalty in this increasingly price-driven world.
The grocery list.
- Navigating consumer price consciousness
- What categories have the strongest brand preference
- How to unlock key drivers of brand loyalty in the grocery aisle
- The rise of FoodTok and its influence on the wallet
Download the presentation.
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