Elevator Pitch Series: Linguistic Analysis

Linguistic Analysis refers to the scientific analysis of a language sample. Through a linguistic analysis, we take insights from primary and secondary research, along with social listening, to get inside people’s heads. It helps us identify key behavioral segments, uncover targetable keywords to use for strategy development, and confirm media consumption and findings that influence our creative approach. Here at Crowley Webb, we invest in the most sophisticated tools to make this all happen.