Understanding the new gold standard of healthcare – patient centricity.
Patients are beginning to demand the same level of consideration and service from their healthcare providers that they already expect from airlines, restaurants, clothing retailers, and coffee shops. This change to patient centricity in healthcare has forced many organizations to shift their focuses and priorities in order to remain competitive. While it’s not always easy, research has shown there are positive results.
Our latest whitepaper will demonstrate how to:
- Find and utilize patient insights to better your marketing and communication strategies
- Engage patients and their family members with meaningful, thorough interactions
- Transform your internal culture to get buy-in for patient centricity at all levels
- Create an adaptive, flexible organization with self-directed work teams
- Empower patients with digital health tools
- Design clinical research trials around patient centricity